Retail Analytics

Online Retailer Dashboard

About Customer

Large online retailer with significant sales through the e-commerce channel

The Challenges

No real-time access of sales data that will provide trends to alter the marketing strategies. Post-processing of data via excel did not provide an holistic view of the sales.

The Solution
  • Automate data extraction from the portals
  • Aggregate data in a data warehouse

Power BI dashboard with an holistic view of various metrics

  • Sales
  • Inventory
  • Returns
  • Marketing
  • Expense management

The Benefits
  • Real-time access of all sales data
  • Ability to measure impact of various marketing programs

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